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Hey I'am Kritika Srivastava, a Product designer with 5+ years of design experience and a background in computer engineering. Always in the mood of defining problems and designing creative solutions for them. A super optimistic person and a firm believer that great UX is the secret ingredient for every successful product.

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Making an impact through design

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I have designed for a wide range of products, from consumer product websites, D-2-C platforms, Social sector products, to Edu-tech platforms. I specialize in creating intuitive and user-friendly designs for consumer products. I have a deep understanding of user research, user-centered design principles, and design thinking, and have lead and mentored designers on a team.

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Top Skills

Design Workshops

Guiding the workshop process, facilitating the discussions and capturing the outcomes. Working with the stakeholders to clearly define the goals and objectives of the workshop. Synthesizing and documenting the outcomes of the workshop, making sure that all key insights and decisions are captured.

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Hi-Fidelity
Wireframes

Creating wireframes to communicate the design and functionality of a product to stakeholders, developers, and other team members. I have experience creating high-fidelity wireframes, and interactive wireframes, which include clickable elements and animations.

User Interactions

Designing  interactions that users will have with a product. Determining the overall user flow and navigation, as well as designing individual interactions such as button clicks, form submissions, and other interactions. Using user research, usability testing, and feedback to inform these decisions and create a user-centered design.

Design
Audit

Evaluating the design of a product and identifying any areas that could be improved. Ensuring that the product is user-centered and easy to use, and that it meets the needs of its target audience.

Brands that I helped create better experiences

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My Work

boAt Lifestyle

E-commerce application

an electronics brand who wants  to build an e-commerce application to increase sales and brand loyalty.

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Bookscape

Direct to consumer platform

A platform by repro books. It removes the middle distributors and enables customer to buy books directly from publishers.

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Ushop: Unilever

e-commerce website

a one stop online destination for your everyday essentials, from the house of Unilever.

Redesigning the existing e-commerce website

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